+1 239.784.7844 
+1 239-784-7844
Today 92% of home buyers begin their search online or on mobile apps. Coldwell Banker uses strategic digital marketing to provide powerful exposure for your home and help capture the attention of online buyers. Your home will be found on 725 websites reaching 16 million potential buyers worldwide. The inSight report shows a Seller how many… [Read More]
Selling Your Home
Before you renovate your home!
Before you renovate your home, consult with your Realtor. Or you may be spending too much. Recently, I met with clients who just finished a renovation on a 1970’s “investment” home. Once completed, they intended to sell. Makes sense right, “reap your rewards”, The issue: their renovation cost + purchase price exceeded the homes value… [Read More]
How much is my home worth?
Call your Realtor and ask! Tell them about your home, email a list of updates, improvements and photographs. Ask them to create a CMA – Comparative Market Analysis of your home based on the real estate market in your neighborhood. The most informative CMA’s will include information about Active, Pending, Closed, Withdrawn and Expired listings;… [Read More]
My neighbor gave their house away!
Chances are… they didn’t. I’d suggest calling your Realtor, asking them to explain what happened. How long was the home on the market? What was the original list price? How many price reductions did they have? What was the list to sales price ratio? And more importantly; what have other homes in your neighborhood been… [Read More]
How to sell your home fast
Be pro-active! Evaluate your home and do the repairs you’ve been putting off, de-clutter by organizing shelves, table tops, closets, pantry and cabinets. Invest in inexpensive updates; door knobs and or pulls, analyze your lighting (track lighting dates a home), are your faucets the shiny brass ones from the 90’s? What about your shower heads,… [Read More]
Insist on professional photography!
Studies reveal 80% of ALL buyers start their search online, and most of them use their phones, shrinking your “open concept kitchen “into a 2×3 inch photo. Make it shine by insisting on high quality professional photography, using a wide angle lens and take the photo from multiple angles. Here’s another hint, the more photographs… [Read More]
Rain or shine, first impression is key!
The first impression of your home happens without your knowing about it. It is when buyers drive or walk by. It’s important to update the landscaping, pressure wash the exterior including the driveway and add colorful plants. Remove the dead ones, prune or replace the shrubs and add fresh mulch. Does the exterior need color?… [Read More]
It’s my home not a product!
Wrong, when you’re selling your home it becomes a product. You have ventured into a partnership with your Realtor on selling your property against the other properties in your neighborhood. The quest becomes how to sell before your neighbor sells. Thinking of waiting for your neighbors home to sell before you list your home? That’s… [Read More]
Don’t insult me with your low ball offer!
It may not be as low as you thought considering the carrying costs until you receive another offer. Add together you mortgage + taxes + insurance + utilities + association dues + household reserves and divide by 12. Ask your Realtor to provide the absorption rate for your neighborhood, then multiple that by your monthly… [Read More]
